Becky Barnett is a pioneer and thought leader of search engine optimization (SEO) and search engine marketing (SEM). Her first professional experience in online marketing came in 1984, when she product managed an early online service. Becky has been planning, implementing and evaluating digital marketing services ever since.

In 1997, Becky launched digital marketing agency Dot-Dot.com. She was one of the first practitioners to search engine optimize Web sites in the metropolitan Atlanta area. Beginning in 1999, she began implementing sponsored pay-per-click (PPC) campaigns and later branched into marketing and advertising in social media. Becky is Google Analytics certified and has been recognized as one of the twenty women in Atlanta making the most significant contributions to the Internet.

Her previous career experience includes work at AT&T, BellSouth, Telemate Software, John H. Harland and Girl Scouts of Greater Atlanta. Becky holds an MBA in Marketing from Emory University and is the author of The Internet’s Silver Lining: Reaching the Millions of Untapped Baby Boomers with Online Marketing. She is recognized in Who’s Who in America and Who’s Who in the World.